Creating internal audience personas using research and insights will help you to profile and define the needs of individuals and groups in your workforce.
The more you understand about the comms requirements of each internal audience segment, the better you can tailor content delivery to ensure that each person in your workforce only sees updates that are relevant to them.
We've created this template to help you map out the comms needs of each type of employee you communicate with, to ensure that every message resonates.
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