Smart Delivery
Personalised intranet content for every employee
Too much noise makes it harder for employees to find what matters. Smart Delivery cuts through the clutter by giving every employee a personalised feed based on their role, location and interests. The right updates reach the right people, making Oak feel relevant to every employee without adding more work for your comms team.
Key benefits
Stop information overload
Employees are overwhelmed by constant digital noise. Our own research shows that 66% of employees experience information overload, making it hard to spot what actually matters. Smart Delivery filters out the irrelevant updates, serving up exactly what people need to know. Less overwhelm, more clarity.
Increase employee engagement
When messages actually matter to your people, they read them. It sounds simple because it is. Employees naturally interact more with information that directly affects their daily work or their team, helping to increase employee engagement.
Manage content with ease
Save time organising what content needs to be seen by what people. We’ve replaced outdated, confusing menus with a clean, interactive pill-based interface so you can organise your content and target areas clearly, building and pushing relevant updates speedier than ever.
Smart delivery in action
Get the right message to the right people, when they need it most
Dynamic feeds
Bring our targeting power straight into your primary content areas. With Smart Delivery, you create seamless, tailored updates right in your employees' daily feeds.
Automated smart controls
Stop wasting time manually filtering, reordering, or second-guessing your content. When you turn Smart Delivery on, the system automatically optimises content based on user relevance, displays a clean content-only view, and handles the delivery sequence flawlessly behind the scenes.
An algorithm that knows what your people need
Our algorithm continuously learns from interactions, preferences and behaviour to populate personalised newsfeeds with content that they generally want.
Built for your industry
Retail
Ensure your retail staff get the most important content aligned with their specific retail role without getting bogged down by corporate headquarters noise. By utilising smart layouts, retail associates can quickly view targeted updates instantly on their mobile devices during busy shift handovers.
Manufacturing
Keep your assembly line informed without distracting them. Use the algorithmic news feed to push vital safety updates and operational procedures to specific teams based on relevance to their daily duties, making information delivery a natural part of their active shift work.
Hospitality
Hospitality hours move quickly and your people are low on time. Use Oak’s smart delivery algorithm to instantly surface the latest news, updates and shift policies tailored specifically to the user's role, keeping dynamic, deskless workforces aligned across multiple sites.
Healthcare
Healthcare staff need the right information that’s specific to them, and they need it fast.
Frequently Asked Questions
What exactly is Smart Delivery?
Smart Delivery is about giving every employee personalised content based on their job role and preferences. Instead of a one-size-fits-all feed, it automatically tailors the intranet homepage and mobile app experience to each individual user by leveraging our advanced news-targeting algorithm, making their digital workplace completely relevant to them.
How does Smart Delivery help to reduce information overload for employees?
It reduces it dramatically. When employees know their Oak feed contains the exact updates they need to do their jobs, you can stop sending those all-Company emails that everyone ignores anyway. For example, our work with Scottish Rugby helped them achieve an 83% reduction in direct email traffic.
Our comms teams are already stretched thin. Will this give them more admin work?
Smart Delivery was built to help people get their time back. In many businesses, managers become human megaphones, repeating updates or answering basic questions on repeat. Research shows poor communication wastes 1 to 2 hours per employee every week. Smart Delivery automates the distribution, meaning your operations and line managers can stop playing telephone and focus on running their shifts.
How do we know if it's actually cutting through the noise?
Oak gives you clear, undeniable analytics so you can see exactly who is engaging with your updates. Take NatWest Group: they used Oak to achieve a 99% monthly engagement rate, and with Oak they can use analytics to ensure internal comms are driving real business outcomes.
