Job Vacancy

PPC Executive

Newcastle upon Tyne, UK | Marketing | Full time


For many of the world’s biggest brands including Five Guys, Aldi & River Island, Oak Engage is the definitive workplace solution. Designed to meet the needs of any modern day business, our software has been specifically designed to improve employee engagement, wellbeing, productivity and much more.

Our intuitive software seamlessly blends modern intranet practicality with the unique capabilities of an employee engagement app, giving our clients the tools they need to bring their teams together and work better as one.

We are looking for an experienced PPC Executive to join our Marketing team reporting to our Demand Generation Manager to run PPC campaigns and monitor paid search budgets.

In this role, you should be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

  • Launching and optimising PPC campaigns
  • Monitoring budgets and overseeing search platform accounts
  • Tracking KPIs and producing useful reports for management
  • Preferable experience advertising in a SaaS environment
  • Be able to work across a variety of paid advertising mediums including Google Ads, LinkedIn, Facebook and Bing
  • Work to reduce cost whilst maintaining quality of leads and advertisements
  • Participate in forming effective paid search strategies
  • Be able to conduct keyword & audience research
  • Competitive analysis
  • Be able to track and analyse data to be kept aware of trends
  • Monitor budget and adjust bids to gain better ROI on terms
  • Comfortable working to a defined budget
  • Able to produce reports and insights
  • Skilled copywriter with experience writing concise, appealing copy
  • Launch and optimize various PPC campaigns in alignment with objectives
  • Working knowledge of analytics tools (Google Analytics)
  • Experience using Unbounce
  • Proficient landing page builder (CMS, html skills required)
  • Generate high quality leads with a demonstrated interest in Oak’s offering or services
Requirements
  • Proven experience as a PPC Executive or Digital Marketing Specialist
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts
  • Familiarity with multiple platforms (e.g. AdWords, Facebook, Linkedin) is preferred
  • Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
  • Understanding of HTML and XML is a plus
  • Proficient in google Drive/ MS Office
  • Excellent communication skills
  • Analytical thinking with strong math skills
  • BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus
Benefits
  • Laptop (Macbook or Surface) & iPhone provided
  • We have a high trust culture at Oak, as long as your job allows - you can flexibly work your hours anytime over 7 days
  • Training
  • Unlimited holidays
  • Pension
  • Vitality Health Insurance for you and your family
  • Gym contribution
  • Social events
How We're Operating Through COVID

As a Company, we are currently all working remotely full time. We will arrange to onboard you remotely and any equipment will either be shipped to you or we will arrange a COVID safe visit for you to collect equipment from our office.

We will be returning to the office when it is deemed safe to do so and therefore you will need to be based in commuting distance of Newcastle City Centre in order to be considered for this role.